A business that changes address
A food truck has several crowds, one per spot: the Monday market regulars, the Tuesday lunchtime office workers, the passers-by at a festival. Each has its own hours, basket and frequency. A paper card says nothing about all this; a loyalty card in the phone can, provided it knows where you were on the day the customer signed up or bought.
The rule: per visit, without slowing the queue
At lunchtime, the queue forgives nothing. The stamp card is the fastest: one meal, one stamp, and the staff member credits it by scanning the QR code on the customer's card. Points per eurosuit you better if your baskets vary a lot, for example between a single drink and an order for a whole office.
Setting your spots and your week
In your space, the Shops tab holds your spots, each with its address. Then tick “I move to a different spot depending on the day (food truck, markets)” and say, day by day, where you are: one spot per day, or “No service”. If you chose “Food truck” in the simulator, this mode is already on when your account is created, and the “Finish my card” mission asks for your spots from your first login. Your spots do not count as locations: your truck is a single one.
Do it before offering the card. Adding or changing a spot's address updates the cards already installed, with an update notification. Changing the schedule, on the other hand, sends nothing to your customers.
On iPhone, the card can also appear on the lock screen when the customer passes near one of your spots, whatever the day: the phone knows your addresses, not your schedule.
Each customer linked to the day's spot
A customer who signs up on a Monday is linked to Monday's spot. Each payment at the till also counts at the day's spot. A customer who follows you to several spots therefore belongs to each of them, and keeps a single card and a single balance.
One QR code is enough for the whole week: the day decides. If you prefer a QR code per spot, the Shops tab gives one for each, and it takes precedence over the schedule.
With the Pro plan, the sign-up page also asks the customer for their usual spot. On a service day, it suggests the day's spot, which they can change; on a day with no service, they choose it themselves. Their choice takes precedence over the day. Without the Pro plan, a customer who signs up on a day with no service is not linked to any spot.
Messaging the customers of one spot
With the Pro plan, in the Campaigns tab, choose “Customers of one spot” as recipients, then the spot. The message goes to customers who signed up or paid at that place, and only to those who accept your messages. The same choice exists in customer groups, to combine a spot with the number of visits or the date of the last visit.
- The day before: “Tomorrow lunchtime we're on Market Square, with the dish of the day.”
- A change: “This Thursday we'll be outside the station instead of the park.”
- An absence: “No service next Monday, see you on Tuesday.”
On iPhone, the message appears on the lock screen with your logo. Two to four messages a month per spot are enough: a message that does not concern the customer is the surest way to get the card deleted.
Days that do not follow the schedule
Your team has nothing to set: it is not linked to any spot, and the scanner starts each day on the planned spot. On an exceptional day, choose another spot at the top of the scanner: the choice holds for the day and is not kept the next day. A sign-up made that day with the shared QR code still follows the schedule; a spot's own QR code covers that case.
Comparing your spots
From two spots, the Analytics tab gives the figures for each: sign-ups, visits, customers. It is the simplest way to know which spot is worth going back to, and which one deserves a message to fill up.
For the rule and the rewards, the points or stamps guide details both approaches.